Content machine + capability statements
Turns job photos and business details into social posts and a professional capability statement.
What it's worth
Opens the door to commercial work
Who it's for
Trades who do good work but never post about it, or need something professional to hand a commercial client.
DIY: how to set this up yourself
A high-level path to a basic version you can build in Claude on your own.
- Collect your best before and after job photos in one folder.
- Give Claude your services, service area, licences and a few lines about how you work.
- Ask Claude to draft a batch of social captions from the photos, matching your tone.
- Ask Claude to draft a one-page capability statement using the same information.
- Set a habit of adding new job photos weekly so there's always fresh content.
Want the detailed, copy-paste build instructions and the exact prompts?
They're inside the Upstart AI community. Join up and get the full recipe for this project, plus every other one.
Not sure if this is the right place to start?
Book a free strategy call